Raptive and Unwind Media Begin Testing Amazon's Prebid Adapter
Raptive and Unwind Media are testing Amazon's Prebid adapter to measure whether Amazon demand adds net yield inside the shared auction layer rather than cannibalizing existing bid…
Topic: Amazon
Amazon Blocks Meta's Muse AI Agent From Shopping on Its Store
Amazon has blocked Meta's Muse AI agent from its store, citing unauthorized access and credential scraping. Meta declined to comment on the escalating agentic commerce standoff.
