Urgent
Political Ad Spend Hits Record $11.6B, and Comcast Is Cashing In
AdImpact forecasts political ad spend above $11.6 billion this cycle, beating 2022's $8.9B midterm record and 2024's $11.2B presidential total.
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Latest news
SEO & Search
Google Expands Spam Rules to Cover Publishing Platforms
PR & Comms
Issue or Crisis? Eight Differences That Decide Whether an Organization Survives
PR & Comms
Colgate-Palmolive Builds Budget Requests on Interviews, Not Spreadsheets
Digital Marketing
SBA's First Creator Classification Opens a $45 Billion Loan Market
Advertising & Media
Apple's Safari Identity Crackdown Pushes Ad Tech Server-Side
Advertising & Media
35% of CTV Genre Labels Are Wrong, Wurl Analysis Finds
Social Media
Social-only briefs now drive 30% of DMG Media's New Media revenue
SEO & Search
Google Feeds Rival SEO Tools False Results as Agentic Search War Escalates
Advertising & Media
Fashion Brands Keep Chasing World Cup Stars Like Bellingham and Yamal
