Google UCP Update Lets Merchants Enable Cart Transfer to Site
Google's UCP update adds cart transfer to merchants' own sites, a YouTube Business Agent beta and analytics dashboards, rolling out in the U.S. first.
Topic: Merchant Center
Google Expands Agentic Commerce Tools Ahead of Holiday Shopping Rush
Google ships AI performance insights GA, a Business Agent beta for YouTube ads and expanded UCP checkout ahead of the holiday shopping season.
