Reddit AI Search Favors Formal, Already-Upvoted Comments
A University of Illinois audit of 30,000 Reddit AI search answers finds formal, highly upvoted comments win out over personal-experience voices, with first-person language cut fro…
Topic: ai-search
AI Citation Study: Source Position Matters Less Than Raw Data Suggests
A GPT-5.4 preprint test found top results cited 85.1% vs 42.8% for fifth position, yet swapping source order produced a zero-point effect in a follow-up set.
Publishers Reset Ad Ops for 2026: SPO Tests and Creative Overhaul
U.S. News bets on SPO testing and AI frameworks; USA TODAY moves creative audits upstream and mandates integrated campaign design for 2026.