Substack Is on Your Media List. Your Pitching Playbook Needs to Change
PAN's Ashley Waters: 39% of readers follow at least one Substack, but PR teams must rethink subscriber counts, in-platform messaging and templated pitches.
PAN's Ashley Waters: 39% of readers follow at least one Substack, but PR teams must rethink subscriber counts, in-platform messaging and templated pitches.
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