Converse, Oxford United, Ed Sheeran: Inside Marketing's Apology Spiral
Converse pulled a campaign in a day, Oxford United fixed a 9/11 gaffe in two hours, yet both still faced apology tours. An Adweek column argues the ritual has gone too far.
Converse pulled a campaign in a day, Oxford United fixed a 9/11 gaffe in two hours, yet both still faced apology tours. An Adweek column argues the ritual has gone too far.
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