Amazon Gives Away 5-Year Purchase Data in Marketing Cloud
Amazon's five-year AMC purchase dataset, free since June 2026, replaces the 13-month lookback — unlocking product-level LTV, true new-to-brand rates and lapsed-customer winback se…
Amazon's five-year AMC purchase dataset, free since June 2026, replaces the 13-month lookback — unlocking product-level LTV, true new-to-brand rates and lapsed-customer winback se…
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