<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:news="http://www.google.com/schemas/sitemap-news/0.9">
  <url>
    <loc>https://marketingherald.com/articles/ritz-returns-to-the-super-bowl-for-a-third-straight-year</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T21:38:12.830Z</news:publication_date>
      <news:title>Ritz Returns to the Super Bowl for a Third Straight Year</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/legos-60-second-holiday-film-unites-daft-punk-e-t-and-doctor-doom</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:28:04.463Z</news:publication_date>
      <news:title>Lego’s 60-second holiday film unites Daft Punk, E.T. and Doctor Doom</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/mcdonald-s-splits-top-u-s-marketing-job-as-cmo-alyssa-buetikofer-exits</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:28:04.463Z</news:publication_date>
      <news:title>McDonald&apos;s Splits Top U.S. Marketing Job as CMO Alyssa Buetikofer Exits</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/american-express-names-jess-ling-as-cmo-effective</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:28:04.463Z</news:publication_date>
      <news:title>American Express Names Jess Ling as CMO Effective Nov. 30</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/ms-now-edges-cnn-in-demo-as-fox-news-dominates-wednesday-ratings</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>MS NOW Edges CNN in Demo as Fox News Dominates Wednesday Ratings</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/what-constitutes-a-wellness-brand-as-categories-converge</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>What Constitutes a Wellness Brand as Categories Converge</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/esri-survey-exposed-employee-knowledge-gaps-on-competitors</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Esri Survey Exposed Employee Knowledge Gaps on Competitors</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/ai-visibility-draws-180m-as-roi-measurement-still-lags</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>AI Visibility Draws $180M as ROI Measurement Still Lags</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/gaps-holiday-choir-puts-jackson-5-on-the-gift-list</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Gap’s 2026 holiday choir puts Jackson 5 on the gift list</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/wpp-opens-34-000-square-foot-hub-deepening-pressure-on-independents</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>WPP opens 34,000-square-foot hub, deepening pressure on independents</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/ecommerce-agencies-buy-three-tiktok-shop-specialists</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Ecommerce Agencies Buy Three TikTok Shop Specialists</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/3-billion-views-56-5-million-on-broadcast-inside-talarico-s-texas-win</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>3 Billion Views, $56.5 Million on Broadcast: Inside Talarico&apos;s Texas Win</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/svedka-will-pay-500-000-for-a-fan-made-super-bowl-ad</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Svedka Will Pay $500,000 for a Fan-Made Super Bowl Ad in 2027</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/amazon-lets-shoppers-text-alexa-for-shopping-and-serves-ads</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Amazon Lets Shoppers Text Alexa for Shopping — and Serves Ads</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/sharkninja-unifies-master-brand-for-first-global-holiday-spot</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>SharkNinja Unifies Master Brand for First Global Holiday Spot</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/dame-kristin-scott-thomas-stars-as-gloria-in-john-lewis-20th-christmas-campaign</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Dame Kristin Scott Thomas Stars as Gloria in John Lewis&apos; 20th Christmas Campaign</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/mcdonald-s-splits-u-s-marketing-roles-as-cmo-alyssa-buetikofer-exits</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>McDonald&apos;s Splits U.S. Marketing Roles as CMO Alyssa Buetikofer Exits</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/kimberly-clark-names-jonathan-halvorson-cmo-after-40b-kenvue-deal</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Kimberly-Clark Names Jonathan Halvorson CMO After $40B Kenvue Deal</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/savage-ventures-weighs-60m-70m-bid-for-insolvent-openweb</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Savage Ventures Weighs $60M-$70M Bid for Insolvent OpenWeb</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/amazon-ads-adds-cross-retailer-audience-targeting-via-attain</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Amazon Ads Adds Cross-Retailer Audience Targeting via Attain</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/e-l-f-recruits-alan-cumming-for-its-first-ever-holiday-campaign</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>E.l.f. Recruits Alan Cumming for Its First-Ever Holiday Campaign</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/fox-news-sweeps-tuesday-cable-ratings-11-p-m-demo-decided-by-6-000-viewers</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Fox News Sweeps Tuesday Cable Ratings; 11 P.M. Demo Decided by 6,000 Viewers</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/britt-nolan-named-mccann-new-york-ceo-in-leadership-shift</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Britt Nolan Named McCann New York CEO in Leadership Shift</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/democrats-creator-play-10-000-influencers-and-a-6-million-view-tiktok</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Democrats&apos; Creator Play: 10,000 Influencers and a 6-Million-View TikTok</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/shopify-removes-apps-behind-suspected-fake-checkout-attacks</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Shopify Removes Apps Behind Suspected Fake Checkout Attacks</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/dunkins-marvel-debut-pairs-gambit-with-donuts-nationwide</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Dunkin’s Marvel debut pairs Gambit with donuts nationwide</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/fox-news-averaged-2-122-million-prime-viewers</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Fox News Averaged 2.122 Million Prime Viewers on Oct. 29</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/lv8-and-mirage-merge-as-creator-agency-raises-high-eight-figures</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>LV8 and Mirage Merge as Creator Agency Raises High Eight Figures</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/radioshack-finds-new-footing-with-retro-electronics-and-170-dealers</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>RadioShack finds new footing with retro electronics and 170 dealers</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/waymo-targets-women-with-a-60-second-robotaxi-campaign</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Waymo Targets Women With a 60-Second Robotaxi Campaign</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/imaginaryfriends-6-stake-in-papi-ranch-tests-agency-model</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>ImaginaryFriend’s 6% Stake in Papi Ranch Tests Agency Model</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/levis-makes-sweaters-the-center-of-its-holiday-push</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Levi’s Makes Sweaters the Center of Its 2026 Holiday Push</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/racetrac-launches-media-network-built-around-6-million-members</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>RaceTrac Launches Media Network Built Around 6 Million Members</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/canva-will-restructure-22-of-staff-after-growth-slows</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Canva Will Restructure 22% of Staff After Growth Slows</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/ctv-overtakes-cable-as-political-ad-spend-hits-11-4-billion</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>CTV Overtakes Cable as Political Ad Spend Hits $11.4 Billion</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/martech-founder-adam-robinson-dies-in-florida-plane-crash</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Martech founder Adam Robinson dies in Florida plane crash</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/vaseline-brings-lotion-trade-in-event-to-new-york-city</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Vaseline Brings Lotion Trade-In Event to New York City</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/the-trade-desk-and-dstillery-link-ai-agents-for-mid-campaign-audiences</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>The Trade Desk and Dstillery Link AI Agents for Mid-Campaign Audiences</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/publicis-closes-2-2-billion-liveramp-deal-after-ftc-clearance</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T15:23:04.299Z</news:publication_date>
      <news:title>Publicis Closes $2.2 Billion LiveRamp Deal After FTC Clearance</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/carson-daly-joins-saturday-today-as-co-anchor-starting</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-07T00:43:42.221Z</news:publication_date>
      <news:title>Carson Daly Joins Saturday Today as Co-Anchor Starting November 7</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/nbc-played-35-000-graphics-on-election-night-executives-explain-how</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T22:47:58.393Z</news:publication_date>
      <news:title>NBC Played 35,000 Graphics on Election Night — Executives Explain How</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/dustin-black-turns-home-craft-into-a-creative-advantage-at-meerkat</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T20:47:54.817Z</news:publication_date>
      <news:title>Dustin Black turns home craft into a creative advantage at Meerkat</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/mattel-cuts-full-year-forecast-as-barbie-drags-on-dolls-ahead-of-holidays</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T20:45:18.423Z</news:publication_date>
      <news:title>Mattel Cuts Full-Year Forecast as Barbie Drags on Dolls Ahead of Holidays</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/fox-closes-22-billion-roku-deal-creating-third-largest-u-s-tv-entity</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T19:43:34.936Z</news:publication_date>
      <news:title>Fox Closes $22 Billion Roku Deal, Creating Third-Largest U.S. TV Entity</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/u-s-bank-cut-research-time-in-half-with-synthetic-personas</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T19:32:54.740Z</news:publication_date>
      <news:title>U.S. Bank Cut Research Time in Half With Synthetic Personas</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/reformation-s-ai-planning-tool-lifts-in-stock-rates-as-q3-revenue-rises-19</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T18:47:54.673Z</news:publication_date>
      <news:title>Reformation&apos;s AI Planning Tool Lifts In-Stock Rates as Q3 Revenue Rises 19%</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/children-s-place-loses-four-leaders-as-bankruptcy-reports-swirl</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T18:47:54.673Z</news:publication_date>
      <news:title>Children&apos;s Place Loses Four Leaders as Bankruptcy Reports Swirl</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/mars-snickers-ai-bet-8-000-blocked-words-ten-tech-partners</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T17:47:54.595Z</news:publication_date>
      <news:title>Mars&apos; Snickers AI Bet: 8,000 Blocked Words, Ten Tech Partners</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/under-armour-cuts-skus-another-25-as-q2-revenue-falls-7</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T17:47:54.595Z</news:publication_date>
      <news:title>Under Armour Cuts SKUs Another 25% as Q2 Revenue Falls 7%</news:title>
    </news:news>
  </url>
  <url>
    <loc>https://marketingherald.com/articles/blue-wave-midterms-threaten-ad-tech-s-hot-m-a-streak</loc>
    <news:news>
      <news:publication>
        <news:name>Marketing Herald</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-11-06T17:47:54.595Z</news:publication_date>
      <news:title>Blue Wave Midterms Threaten Ad Tech&apos;s Hot M&amp;A Streak</news:title>
    </news:news>
  </url>
</urlset>
